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Marketing

10 min

Lead capture landing pages: What are they and how to create them

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Marketing

15 min

Marketing calendar 2025: Dates you shouldn’t miss this year

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Woman decorates for the holidays

Marketing

8 min

BFCM email marketing: What holiday shoppers really want

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Marketing

7 min

How to integrate landing pages with your email marketing campaigns (and why)

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Marketing

13 min

SMS and email marketing: What do your customers really want?

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Marketing

8 min

Customer communication strategy: Email promotions or mobile messaging?

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Hermes with a speakerphone above 4th of July fireworks

Marketing

7 min

Red, white, and blue! 4th of July email marketing ideas and examples

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Marketing

8 min

Will artificial intelligence (AI) replace copywriters?

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Marketing

9 min

Should brands use social media for customer communication?

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A picture of Athena on a mobile screen.

Marketing

9 min

What is RCS messaging and should it be in your marketing mix?

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Marketing

15 min

Permission-based marketing: Are your messages anticipated, personal, and relevant?

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Marketing

9 min

How to write AI prompts for your email marketing campaigns

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Greek goddess on a phone beside a bouquet of flowers

Marketing

6 min

100+ Mother’s Day email subject lines and ideas for your next campaign

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Marketing

10 min

How to create a landing page (in 45 mins or less)

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Marketing

11 min

14 types of landing pages: Matching method to marketing goals

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Marketing

15 min

Email and SMS: Navigating customer communications in an omnichannel universe

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Greek god and goddess outside a cafe

Marketing

12 min

Relationship marketing: The path to stable revenue growth

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Hermes and Hera with boxes and sparkling stars

Marketing

12 min

How omnichannel marketing can enhance your digital strategy

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Marketing

10 min

The AI data privacy conundrum: Is ChatGPT safe?

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Illustration of Greek gods celebrating diversity

Marketing

10 min

What is value washing, and why should you avoid it?

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Hermes chasing a car in front of a Utah billboard

Marketing

8 min

Top lifecycle marketing strategies to optimize your customer journey

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Hermes holding a wrench fixing a server

Marketing

14 min

To zero-party data and beyond: The four types of marketing data

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Hermes and a Goddess have a chat in a bedroom

Marketing

7 min

5 books every email marketing professional should read

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Marketing

10 min

Small business marketing: Can email help you survive a recession?

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